Mission kunye neenjongo lombutho: iimpawu ezifanayo nezahlukileyo

Nawuphi na umbutho wadalwa ukuze wenze eminye imisebenzi. Ukuba sithetha njengeziko yorhwebo, injongo yayo ephambili ukwenza ingeniso, ukuba ngumbutho wesisa, wadala ukwenzela ukunceda abo bafuna ukukhuselwa kunye nokhathalelo. Nakuba kunjalo, ukwenzela ukuba abasebenzi kunye nolawulo waqonda ngokucacileyo ukuba kutheni kwaye nezinto abazenzayo mission eziyimfuneko kunye neenjongo zombutho. Inyaniso ukuba nendlela ukwenza umnqophiso neenjongo, sichaza kweli nqaku.

Mission kunye neenjongo zombutho - indawo inkqubo apho yonke imisebenzi yayo zakhiwa. Mission - oku nenkcazelo kakhulu jikelele oko inkampani lusekiwe, oko ijolise yintoni ingxaki ukuyisombulula. Kufuneka kuqatshelwe ukuba ingeniso ayikwazi ukuba nomnqophiso inkampani - kufuneka ibe banzi kwaye ukubonisa indlela inkampani kunokuba luncedo eluntwini. Kule akukho ukuphikisana, kuba, emva bonke, nje ngokuba ngandlel 'ithile nkampani eluncedo ethandwa Bambelela yokuba iimveliso zayo ziya zingathengwa, yaye ngenxa yoko phezu inzuzo. Ukuze siqonde ukuba yintoni uthumo ukuba ngcono, unike imizekelo ezaziwayo-kakuhle iinkampani mission:

Mission Lukoil - ukuguqula amandla endalo ukuze kuxhamle abantu

Injongo inkampani McDonalds - ukubonelela ngenkonzo nkqi kunye nomgangatho ngoncedo imveliso eqhelekileyo

mission-Microsoft - ukunceda abantu kunye namashishini ukufikelela kwisakhono sabo esipheleleyo encediswa ubuchwepheshe electronic

Mission Walt Disney Studios - kubavuyisa abantu.

Kufuneka wenze umahluko ocacileyo phakathi iingqiqo ezifana mission nenjongo mbutho. Ukuba mission - oku nenkcazelo kakhulu jikelele yezizathu ngobukho lombutho, injongo - inkcazelo ecacileyo imisebenzi ekufuneka yenziwe ukuze kufezekiswe mission yokwenene. Iinjongo Le nkampani inokuba yexesha elifutshane ixesha elide, kwakunye notshintsho ekuhambeni imisebenzi yayo, lo gama i-mission kuhlala injalo lonke ixesha lomsebenzi kule nkampani. Ngoko ke, lo msebenzi kunye neenjongo lweshishini zizinto ezingundoqo integrally bulumko lwemisebenzi yayo - uthumo uphendula lo mbuzo, "kutheni inkampani yethu?", Kwaye njongo ukuphendula umbuzo othi, "oko bafanele bakwenze ukuze sifeze mission yaye, ke ngoko, ukuzithetha ubukho bayo ? ". Kuphela xa kukhona enjalo yinkampani olusembindini ukwenza imisebenzi yayo ngempumelelo azimiseleyo.

Kuba mission kunye neenjongo zibekwa iimfuno phambili ezithile:

inkqubo yenkampani - application lwalo eluntwini, ngokunjalo, kufuneka badalwa ngeliso kubantu bangaphandle - abathengi, oosomashishini okhuphisana nabo, nabalawuli. Ubizo kufuneka nakanjani ukubonisa ukuba inkampani luluncedo, enyanisweni - kuyimfuneko eluntwini.

iinjongo zenkampani, phezu koko, wayalela izibilini - kubasebenzi, kwaye sichaze ukuba yintoni ekufuneka inkampani ukuzenza ngoncedo lwabo kwixesha elifutshane elide. Ngoko ke, ukuba uthumo kungaba ngake luzizi, iinjongo kufuneka ecacile neqondakalayo - ngoko ke kuya kuba lula ukuba abasebenzi kunye, ngoko ke, ngokukhawuleza kwaye isetyenziswe ngempumelelo ngakumbi.

Ngelishwa, iinkokeli ezininzi iinkampani kwelo lalisakuba yiSoviet Union abangakhange ndaqonda ukuba kakuhle eqamba umnqophiso neenjongo zombutho kuya kubanceda benze umsebenzi wabo lula kwaye kakuhle kakhulu, kwaye okona kubalulekileyo - focus on iziphumo, ngoko kuphela ezinye iinkampani amazwe ico imigomo kunye, koko zesithunywa. Sinethemba lokuba ekuhambeni kwexesha baya kuqonda ukuba mission kunye nenjongo - hayi nje amazwi amahle, kodwa isixhobo ishishini ebalulekileyo.

Siyathemba ukuba eli nqaku uye wanceda abafundi bethu baqonde ukuba yintoni na umnqophiso neenjongo zombutho kunye nendlela kubalulekile kwimpumelelo yayo. Akwaba impumelelo kwezoshishino!