I-Cosmetics Lankom - umgangatho waseFransi ekhaya lakho

Yeyiphi amandla omlingo nangokwenene yamagqirha aneziqholo! Ibhinqa ngalinye lingalazi ngokukhawuleza ngekontra kunye nemigodi nembala. Siyakwazi ukubukela nokuzikhethela iiyure. Kwaye akumangalisi, nangona amadoda angaboniyo. Kodwa siyazi amandla omlingo weendlela ezimangalisayo, ezinika intsha, ubuhle kunye nomoya ontle.

Kwiimarike zanamhlanje, iimveliso zezonyakatho zenziwa kwiindidi ezininzi. Ngamanye amaxesha kulula ukukhetha umkhiqizo. Kodwa a baninzi abafazi bathandwa kwizonyiso "Lankom". Kutheni ulungile kangaka?

Ukuvakasha kwimbali

Ibhendi eyaziwayo, ekhoyo ngoku kwiishefu zesevenkile yokutya emhlabeni, yasungulwa ngowe-1935 eFransi. Sekuyiminyaka engama-80 sinovuyo ngokudalwa kweArmand Petizhan, ngubani umseli wenkampani. Umdatshi waseFransi owaziwayo wathandaza abafazi, iirase kunye neentsizi ezimnandi, ukukhwaza i-subconscious. Konke oku ayenziwe kwiimpawu zakhe.

Inkampani yakhula ngokukhawuleza. Emva kweenyanga ezintandathu emva kokusekwa kwayo, kwaqatshelwa kwiimarike zehlabathi, kwaye iLankom izimonyo zaqala ukuthengiswa kumazwe angama-30. Namhlanje eli nani liye landa. I-Cosmetics ithengiswa kumazwe angama-163. Isibongozo esibalulekileyo ekuqalekeni komsebenzi wakhe akayeki apho. Emva kweminyaka engama-7, uvula isikolo apho amantombazana amancinci afundiswa khona ubugcisa bokuthengisa iziqholo kunye nezimonyo. Kamva, i-cosmetologists yezakhono ziya kuqeqeshwa apho.

IDuet yaseLancome kunye ne-L'Oréal

Amagama amabini amancinci agxininisa iindlebe zeendlovu kwaye aziphosa amaninzi amanxulumano. Ngowe-1964, ezi nkampani ezinkulu zidibene. Emva koko, iLancome idlalwe kunye nemibala emitsha yemibala kunye novumba. Kwakukho iimpawu ezifana ne-Eau de Lancôme. Le yinto engacatshangwanga. Kwaye abafazi bafumana iClimmat ecocekileyo njengomnikelo.

Iimpawu zesitayela senkampani

Uthando lwe-Armand Ukubongoza kwiintyatyambo azizange zidlule ngaphandle kokulandelwa. I-logo yenkampani yayingu-rose yomthunzi we-pastel.

Namhlanje isebenza njengophawu lomgangatho kunye nesitayela. Kodwa inkampani ihlawulwe igama layo kwisiqendu saseFransi igama elifanayo. Ukufana okunjalo kubonisa ukuba i-elitism kunye nobuchule. I-Cosmetics Lankom yadalwa ku-Korolev, kodwa iyafumaneka nayiphi na ibhinqa. Nangona ngamnye wethu umfazi omncinci, ngakumbi ukuba kukho indoda ethandekayo kufuphi. Kwaye kwisikhwama sokuqhenkcela, iimveliso eziqingqiweyo eziqingqiweyo ezivela kwi-brand ephezulu zikhukhumeza indawo.

I-Cosmetics Lankom: iimfihlelo zokuthandwa

Kutheni abafazi behlabathi lonke bexabisa imveliso yale nkampani? Kukho izizathu ezininzi zezi. Jonga wena:

1. Iingcali ezingaphezu kwezi-3000 zinoxanduva lomgangatho wezonyango. Kwaye amaziko ophando, apho uphuculo olutsha kunye nokuthungwa kwazo kuphuhliswa, akukhona kuphela eFransi. Zikhoyo kumazwe afana neJapan ne-United States.
2. Zonke iziyobisi zenziwa ngesiseko sezithako zendalo, ezikhuselekileyo kwaye zinomdla kakhulu kwesikhumba.
3. Kukho enye inzuzo yokuba uLankom unalo. Iziqholo zokuhlobisa ziboniswe kwiinkalo ezahlukeneyo. Iquka iindlela zaluphi na ubudala kunye nohlobo lwesikhumba.
4. Ngo-2005 bekukho omnye umcimbi omkhulu. Inkampani yenza isipho kwi-modern-day yesininzi kwaye yanikezela umgca wemveliso yokunyamekela kwesikhumba samadoda. Ngaloo ndlela, uluhlu lwabathengi lwandisiwe.
5. Ukutsala kunye nokufumaneka kweempendulo kubathengi. "Lankom" inesiza sayo, apho ungasoloko ufumana khona kwaye uthenge umveliso ofanelekileyo.

I-kaleidoscope yempahla evela kwinkampani yaseFransi

Yintoni edibeneyo kwisethi yezonyiso "Lancom"? Ubuninzi bemali esetyenziselwa ukukhusela, ukucoceka, iinjongo zokuhlobisa. Imigca engama-20 yezonyiso kunye ne-11 ekhethekileyo. Ayikho into embi, ngaba kunjalo?

Iimveliso zeLankom ziquka:

• I-Mascara, ikwazi ukubala imibala yonke i-cilium, ukuba ibonakale ithandekayo kunye nekhontrakthi.
• Iimpawu ezingagcini nje ngokunyusa kwaye zondla isikhumba, kodwa ziyakwazi ukususa izibilini ezincinci. Ngokomzekelo, phelisa imiphumo yezinambuzane.
• Amanzi angasese. Othandwa kakhulu kwaye othandwa ngabafazi abaninzi yi-Hypnôse. Lo mgca uqulethe amavolisi amaninzi: edlalayo, eziqholiweyo, eziphathekayo, ezemvelo, ehlobo.
• Lipsticks. Kwaye kuphela lo mzobo unikeza ama-moisturizers ngomlomo. Batsho ukukhanya, okwenza umfanekiso wethu ungacaciswanga kwaye uyimfihlelo.

Ungathenga inkampani yezonyango njengento ehlukileyo nganye, kunye nekiti. Ukuba ukhathalele imeko yesikhumba sakho, ungaba uvila ukuthenga ikiti ekhethekileyo equka i-creams yobusuku kunye nosuku lokuhlambulula ubuso. Iziphumo oza kuzibona kwiintsuku ezimbalwa: ulusu luya kuqinqa, imibimbi iya kuphuma, ibala liya kuphucula.

Iingcamango zabasetyhini befestile kuwo wonke umhlaba

Ukuthandwa okukhulu kwezonyiso "Lankom". Iingxelo zabasetyhini zithetha ngokukhuseleko nokusebenza kwayo. I-drawback kuphela iifakes, ezikhutshelwe iimveliso zangaphambili. Ngako oko, kungcono ukuyithenga okanye kwiivenkile ezinkulu, ezisekelwe kakuhle, okanye zizise eFransi. Kuzo zonke ezinye iinkalo akukho zikhalazo. Abasetyhini bagxininisa umgangatho wesidumbu, esingagciniwe kwaye asiqhubeki, ukungafani kwesiseko esingazifihla ubudala, ubunzima beengqumbo ezazisetyenziselwa ukudlala ekhumbeni ezahlukeneyo ngamanqaku ahlukeneyo.

Ukuba ufuna ukuqhubeka kunye namaxesha, iLankom Cosmetics yinto oyikhethayo. Akaneminyaka yobudala, uyathandwa kwaye ufunwa rhoqo.