Abantu Active omkhethayo izihlangu ezisebenzayo "Adidas"

German iqela industrial Adidas yenye nje enkulu ehlabathini ukuba intengiso ezithile zemidlalo. A Corporation nama-40,000 abasebenzi kunye nokungena nokuphuma kwemali abangaphezu kwe $ 10 billion. Phakathi abemi oluphucukileyo akukho nabani elide ngubani na weva iimpahla emidlalo ukusuka 'Adidas "okanye wenza intlekisa inguqulo yakhe Chinese ye" Abibasom ".

Ukususela ku-1950, Adidas waqalisa ukuthandwa ngakumbi nangakumbi kwaye udumo ehlabathini lonke. Oku kungenxa ukusebenza ngempumelelo neembaleki ukumela inkampani, kunye nolawulo abanolwazi yenkampani. Kodwa i-imi- 70 kwinkulungwane XX, siqinise wangena nentlekele enkulu. Kwafa omnye wabaseki yenkampani kule minyaka Adolf Dassler. Second Wind "Adidas" iye yavulwa kweli ekuqaleni-imi- 90 yenkulungwane yokugqibela, xa ngokukhawuleza waqalisa ukuphuhlisa nokukhuthaza umculo komhlaba. Iqela rap American Run Dmc iingoma zabo ngamandla kukhuthazwa iiteki "Adidas", elivulwe thina amathuba amatsha ukwandisa isangqa yabathengi. Ukususela ngoko, izihlangu yenkampani yaseJamani zaye zasasazeka phakathi esitratweni, usiko ulutsha. Enyanisweni, ngenxa umculo intshukumo abamnyama eUnited States, inkampani "Adidas" kuvele ingxaki zemali.

Abameli ezaziwayo-kakuhle yale nkampani kwi kwimarike namhlanje ningangeenkwenkwezi football yehlabathi, yomnyazi, yentenetya kunye neminye imidlalo. Ngoko izihlangu America "Adidas" olupapasha smiling uGoliyati central "Houston imijukujelwa" Duayt Hovard. Enye inkwenkwezi lomhlaba wonke, emele inkampani kwimarike yaseYurophu, yi Leonardo Messi. Enye yezona ereweyelolo best namhlanje wazi yonke into, nokuba abantu kude amadabi yebhola, kunokutshiseka.

Shoes "Adidas" lisoloko emhlabeni ezahlukeneyo sikhethekileyo. Nyaka ngamnye, inkampani waseJamani into ukuchitha izigidi zeerandi ukuphuhlisa iintlobo ezintsha zezihlangu lwezemidlalo eziya kuphucula ukusebenza kwaye wenze lo mdlalo ikhuseleke. Okwangoku, omnye iimveliso uthandwayo yenkampani izihlangu "Adidas Porsche". imbonakalo yakhe, ukuba akumele kuphela inkampani kodwa a studio yoyilo Porsche Design Group. Shoes "Adidas" yaye "Porsche" ezilungele nokubaleka, igalufa, yentenetya kunye neminye imidlalo. I ezintsha insole ukubetheka behlolisisa ikuvumela ukuba ususe i uxanduva kuphela ngeenyawo kodwa kunye ngamadolo ngexesha loqeqesho enzima aerobic okanye amandla. Imali eninzi kwaye ezikumgangatho ophezulu isikhumba kunye ezingcono eyenziweyo le izihlangu nemiba ngemiba yezemfundo.

Enye indlela ethandwayo iiteki "Adidas ZX". Imvelaphi yale modeli kuthatha emva kwi 80s zenkulungwane lokugqibela. Ngokuqhelekileyo, ezi zihlangu kusetyenziswa xa isebenza kwi imigama oluphakathi kunye elide, kuba zenzelwe ukuba ukunika inkxaso yonyawo, ukuthamba, kwaye kungoko nokhuseleko uqeqesho. Ihlabathi luzuko ukuya ZX series weza e-Olympic Games eSeoul ngo-1988. Kwaye nangona ukuba sele iminyaka engama-25, izihlangu ezisebenzayo "Adidas" lukwa yinxalenye-ngubo zombini midlalo kunye nabantu phambili yokuphila asebenzayo.