Umgca wokugqoka we-Arctic: idibaniselwano yenkcubeko kunye nokutsha

Iqoqo leempahla ezivela kwi-Arctic Explorer ziye zanqoba ukusebenza kwamalungu abasebenzi abasebenza ngaphandle ngaphandle kwiimeko ezahlukeneyo zemozulu iminyaka emininzi. Iibhatyi eziphantsi kunye neebhatyi zale bhanyisi ziye zabanjwa kubadlali abadumileyo nabalawuli.

Umlando weBrithani

Inguphawu lokuthengisa olubandakanya ukuveliswa kweengubo zasebusika, lusekwe kwiminyaka emithathu edlulileyo yintombi yomhloli waseRussia odumile waseRussia, owanikezelwa ngesihloko esithi Hero of the Soviet Union ngo-1986, kwaye wabizwa ngokuba nguHero weRussia Federation ngo-2008. Amabhaso anikwe ubaba ka- Xenia Chilingarova ngenxa yesibindi nesibindi asibonisa ngexesha lokuthatha inxaxheba kwimimandla esenyakatho.

Abasunguli beenkampani bahlangene nomdla oqhelekileyo kwimbali kunye nezithethe zabantu belizwe elikude, injongo enomdla yabaphandi bamazwe aseArctic kunye nenkalipho yabahloli bamazwe baseRussia. Ifilosofi yegosa ye-Arctic Explorer iquka zonke iimvakalelo, kwaye kubaluleke kakhulu - ukugcinwa kwezithethe kunye nemigqaliselo yelizwe lakubo kunye nazo zonke iimpawu zayo kunye nabameli abanesibindi.

I-Far North ibonakaliswe ngokushisa kwayo. Yilo mbandela ehamba kunye nokudalwa kwezinto ezintsha, ezizaliswe ngokupheleleyo kwiindawo ezikumantla. Ijeti yeArctic Explorer yinto eyenziwa ngokubambisana ne-trade mark kunye nabakhiqizi bekhaya abalungileyo bezambatho zabahloli bama-polar kunye nezixhobo.

Izibonelelo ze-Arctic Explorer zokugqoka

I-brand yakwazi ukufaka zonke izixhobo ezinokutsha zanamhlanje, ngoko iimpahla zakhe zichongiwe zilandelayo ziimpawu:

• Ukukhutshwa komlilo;
• Ukumelana nokugqoka;
• Ududuzo kunye nentuthuzelo yamasokisi;
• UkuHlaliswa koLuntu;
• Ukuqonda ngesitayela;
• Ukusebenza;
• Ukumelana kwamanzi;
• Izinto ezicocekileyo kunye nezinto eziphezulu.

Iqoqo leMpawu

Iqoqo nganye leempahla zolu shishini lorhwebo lungabizwa ngokuba luncitshiswe. Ukunciphisa inani leemveliso livumela abenzi ukuba bajolise kumgangatho weempahla kunye nokuhlaziywa ngokubanzi kwezinto.

Iqoqo elitsha lekwindla-ebusika lexesha le-2016-2017 laphawulwa ngokubonakala kwimibala emitsha yombala. Akukhona nje kuphela i-graphite eluhlaza kunye nobumnyama, kodwa kunye nesilivere, ezinokukwazi ukukhumbuza imisebenzi yabalimi abavela kude.

Ijethi ephantsi I-Arctic Explorer esuka kwiqoqo elitsha yongezwa ngempumelelo ngekhontron ekhutshweyo kunye ne logo ephawulekayo yohhwebo. Uninzi lweempawu zeebhatyi zacutha, zaza zaba lula ngakumbi, zilula, ngelixa zingenakukwazi ukulahlekelwa iimpawu zomoya ezithandwa kakhulu ngabaphandi abasemantla. Kwakhona, abaqulunqi belethe imveliso emitsha emitsha, kubandakanywa nejaji yabasetyhini eneepaki ezimbini, ekugqibeleni ziyaziwayo.