Ilayisenisi yobhiya

Xa i-arhente zisasaza iindaba ukuba ngehlobo le-2012, abathengisi nabavelisi bangadinga ilayisenisi yobhiya, abathengisi beli phuzo eliphantsi kotywala badla ngokukhawuleza ukungavumelani kwabo ngolu hlobo lombuzo. Ekubeni lo mbandela awukhathaleli kuphela abathengisi, kodwa nabaxhasi, ukugxininiswa okubalulekileyo kwinto yokuba ngenxa yeenguqu ezicetywayo, umthengi uya kulahleka. Ngokubanzi, iimbono malunga nokuba ilayisenisi yebhiya iyadingeka, njengoko kudla ngokukwenzeka kuyo yonke imiba ephikisanayo, iyahlula.

Ubhiya luyaziwa kuluntu ukususela ngexesha elidlulileyo, esi siselo esinxilisayo siphume umkhosi omkhulu wabamkeli, kwaye unyaka ngamnye inani labo landa. Ngokukodwa kufuneka kuphawulwe iimpawu zethelevishini kunye nezinye iindaba eziphathekayo kule ndawo yokuphuza i-foamy.

Ixabiso lesiselo ngokuthe ngqo kuxhomekeke kwimvelaphi yezinto ezisetyenziswayo umveliso okhethayo, ubhiya wendalo, ngokwemvelo, ebiza kakhulu. Ukhetho olukhulu lweentlobo ezahlukileyo kwiithalafu zikumangalisa umcabango, okungekho ubhiya kuphela oveliswayo! Ukukhanya kunye nomnyama, oqinileyo, okhanyayo kunye ongeyotywala, kwaye "uhlala", uthengise ngeebhotile, kwiitena kunye neebhotile.

Lungiselela ubhiya esiwathengayo kwiivenkile, okanye kwi-hoops kunye nebhaley okanye kwi-concentrate. Kungekudala, isekela likaDuma uViktor Zvagelsky uthe ngaphezu kwe-90% yazo zonke iibheriya eRashiya ayikho ibhiya, njengoko iveliswa kwi-concentrate, oko kuthetha ukuba kufuneka ibhalwe ngokuthi "iBhiya". I-Union of Brewers yamsombulula ngokukhawuleza, kodwa yalahlekelwa yimeko.

Ukuthula kunye nobabalo kwimarike ecocekileyo yokuthengiswa kunye nokusetyenziswa kotywala kwaphulwa ngo-2011, xa kuqala oko kwenziwa umzamo wokuzisa ilayisenisi yokuthengiswa kwebhiya yokuthengisa. Kodwa ngamanyathelo amanyeneyo, abavelisi bebhiya baphawula le hlaselo. Ehlotyeni lonyaka, abagwebi bazama ukuwuphelisa, ukususela ngoJulayi 22 bekucetywayo ukuzisa ilayisenisi enyanzelekileyo kubo bonke ababandakanyekayo kwimveliso kunye nokuthengiswa kwemveliso ephantsi kotywala, kodwa esi siqhelo sisuka kwisiqulunqo sokulungiswa komthetho wokuphela.

Umanyano wokubilisa, owathi, njengoko sele ukhankanywe apha ngasentla, wawuthi: "Ilayisenisi yobhiya iya kubangela umjikelo wenkohlakalo kwaye ibulale ukutshaya kweRashiya", "ukukhutshwa kweelayisensi kunobungozi kunoma yiyiphi ibhizinisi elingenanto", njl njl.

Abanye abavelisi babhekisele kwinto ecacileyo yokuba ukuba bafumane le ngxelo ayibonakali nayiphi na ingxaki, kwaye ngokwenene, kumashishini amakhulu ilayisenisi yebhiya ayiyona inkunkuma engcolileyo, kwaye umthetho omncinci awusebenzi, kuba umcamango wawuza kwenza ukhetho.

Kodwa iNyunyana yaqhubeka iguqa umgca wayo, ngokubhekiselele kubalimi, imbono yePhini lika-Zvagelsky, apho lafaka ibali elipheleleyo, liphikisana nokubhengezwa kwenkqubo yeenkokheli zaseRashiya ekuphuculeni imozulu yoshishino. Ngokuqhelekileyo, ngokubhekiselele kubakhweli, ilayisenisi yobhiya kwi-counterfeit ayiyi kukhusela, kwaye abavelisi abathembekileyo baya kubangela ukulahleka okukhulu. Ngokwezibalo ezinikezelwe yiManyano, ama-50% ezityalo ezithatha inxaxheba kwimveliso yebhiya, xa kuthengwa komthetho, ziya kuphelelwa ngumzimba ngokupheleleyo.

Ngokwezinye iingcali ezivela kwishishini lokufuya, iinkampani ziya kufuneka zenze umsebenzi omkhulu ekulungiseleleni amaxwebhu afanelekileyo ekufumaneni ilayisenisi yobhiya. Umshini wobugcisa uya kubuyisa la maphepha kwimeko apho izinto ezincinci ezingabonakaliyo zibonakaliswe ngasemva nangaphandle kwisangqa, ngelixa amaxesha amabhizinisi aza kulahleka.

Kodwa amalungu angama-Union of Brewers akhomba ukuba iinqununu ezilawula ukufikelela kuma-80% eemarike ziya kukwazi ukufumana zonke iilayisenisi ngaphandle kokuxhatshazwa, kodwa ezo zinyani ezincinane ezisebenza kwimimandla zingenakuze zibekezele. Kule meko, ngokombono wabo, "umboleki akakwazi ukufumana umveliso ophezulu".