Netflix - yintoni na?

Ngokuqinisekileyo, i-intanethi, nithe nafika kulo igama Netflix. "Yintoni na?" - kukujikeleza entlokweni yam ulophu wacinga. Funda impendulo yalo mbuzo uya kuba nako kweli nqaku. Sithetha Netflix: oko kukuthi, iimpawu zayo, series TV kunye nangaphezulu. Banomdla? Funda eli nqaku!

Netflix - yintoni na nokuba yintoni na odla?

Iisepha ukuba izigidi zabantu ziye abe yinxalenye ebalulekileyo ebomini. Kwizangqa serialomanov rhoqo ukuva ilizwi Netflix. Yintoni na, yaye zinxulumene njani umboniso? Yinto elula kakhulu. Netflix - aphakeme yinkampani yaseMerika, apho inxaxheba kwi GhostScript kweefilimu ezahlukeneyo, series TV ngokusebenzisa eendaba efuna. Ngamafutshane, Netflix uthengisa abasebenzisi bayo ukufikelela kwiintlobo ngeentlobo bhanya inkalo, iidotyhumentari, ibonisa, series TV, njl-intanethi. nkampani Based wabuyela ngo-1997. Funda ngembali yale nkampani, uya kuba nako iinkcukacha kweli nqaku.

Imbali "Netflix" yenkampani

Njengoko ufunda oku kungasentla, le nkampani yasekwa ngo-1997. Noko ke, ngelo xesha wenza DVD-ROM drive lokurenta iposi. Waliseka "Netflix" Reid Hastings - IT-ngusomashishini eyayibulindile apho ukutyala imali yabo. Abahleliweyo wawa nkampani abandakanyeke IiCD irente. Esi sigqibo eyabangela Reed lafika kuye ityala. Usomashishini laqesha cassette nge movie "Apollo 13" andabikho kuyo. Kuba ekulahlekeni Reid kwafuneka ukuba ahlawule mikhulu ngemilinganiselo ka-1997, isohlwayo sama $ 40. Naso xa Reed, exhaswa umhlobo Marko Randolph, wadala inkonzo yakhe irenti siqu.

Le nkampani likhula ngokukhawuleza, kwaye sele ngowe-1999, kwayilwa online inkonzo Video on Demand (okanye, njengoko yayibizwa eMelika, VoD). Le nkampani ngakumbi nangakumbi inxaxheba ekuthengisweni ividiyo kwemfuneko, kodwa imeyile ukuthengisa yaba ku malunga 7 million odolo.

Kwiminyaka yakutshanje, le nkampani ngenkuthalo asakhulayo. Le nkampani iye got channel yaso - "Netflix". Ukongeza, inkqubo "Netflix" yathatyathwa umntu oneembono zoshishino kakhulu ngempumelelo kule minyaka ili-5. Kwiminyaka eyadlulayo, "Netflix" waqala ukuveza ezakhe ibonisa zabo TV, leyo Zidume umgangatho zabo eziphakamileyo. Iisepha evela Netflix badla mabhaso axabiseke yaye, okona kubaluleke kakhulu, zithandwa kakhulu phakathi abaphulaphuli. Kutheni "Netflix" kwaduma kangaka?

Impumelelo Secrets "Netflix"

Mhlawumbi isizathu kokokuqala kule kuthandwa - ukufumaneka kwenkonzo. Uninzi Amajelo American (ezifana NBC, Fox, ABC, njl) ukwenzela ukuba amajelo TV isigxina package eqhelekileyo ngeenxa zeedola-25. Kwaye ukongeza neshumi elinesibini okanye amajelo ngaphezulu kuya kufuneka ukuba uhlawule 30-40 eluhlaza. Bhalisa ku "Netflix", yona, liya kuxabisa-8 kuphela zeedollar, baseMelika - akwazuza. Kwakhona, kwachazwa ngokusemthethweni ukuba yokubhalisa akayi kunyuka, kodwa koko, kwixa elizayo ukuze lincitshiswe.

Isizathu sesibini - Multiplatform. "Netflix" Awabotshwanga kwisixhobo esithile. Uyakwazi ukubukela TV kwi khompyutha, ifowuni smart, TV, icwecwe nkqu imidlalo console. Kuyinto elula kakhulu kwaye aluncedo.

Kwaye isizathu sesithathu - isiqulatho esemgangathweni. "Netflix" izixa crazy kutyalwa kweeprojekthi zabo. Ngenxa oku kunokwenzeka ukwenza uthotho ngokwenene ezikumgangatho ophezulu kunye esizeni esihle, abadlali ezinkulu-igama kunye neziphumo ezizodwa olusengqiqweni. Umzekelo, inkampani kutshanje likhuphe uthotho "House of Cards". Lo mdlalo yezopolitiko zibiza inkampani $ 60 ezigidi. imali enkulu yemali akuvamanga tyale iifilimu, singasathethi ke thotho (umzekelo, kwi ethengwa lwehlabathi "50 Izibuko of Grey" atyale $ 40 yezigidi kuphela). Ngaphezu koko, iindleko iza ingahlawulwa. Le series lifumene eninzi namabhaso, kwaye ngexesha elinye enze intengiso elungileyo kule nkampani. Ufuna ukwazi ngezinye ibonisa ukusuka 'Netflix "? Oku kuya kukunceda kweli nqaku.

iisepha

Njengoko kukhankanyiwe ngasentla, iphambili imingcelele i "Netflix" - le mali enkulu kunye nomgangatho ophezulu. Ukongeza, omnye msebenzi ukuba ukususela Netflix TV ngexesha kanye ngosuku olunye. Inkampani ungandithuthumbisi amalungu ayo, yaye ngoko nangoko kubonisa zonke amakhadi yayo trump. Kodwa mhlawumbi ugqithele kwizinto ezichaphazela uze uthethe iiprojekthi nathembisayo nkampani.

Bobi ( "Bobi") - uthotho ezipapashwe kutshanje, olusekelwe phezu inoveli graphic yi Marvel. Imbali isixelela Mat Murdock, owaswelekelwa phambi kwakhe ngenxa yengozi. Kodwa walahlekelwa emehlweni akhe, Matt wazuza qwa esikhathazayo. Le nkwenkwe wakhula, kunye nomhlobo wakhe yinkungu Nelson wavula ofisi umthetho. Emva kwemini Matt ukhusela elimsulwa enkundleni, yaye ebusuku ekulweni ulwaphulo-Kitchen lesihogo. Le thotho yaziwa kwindawo yayo nobugcisa kwaye ingcinga-phandle, ngokugqibeleleyo ebekwe ngokulwa kunye nabadlali ezigqwesileyo. Ukuba kukho Vincent D'Onofio njengoko yokuqala engundoqo. Kweli nqanaba lafika ixesha lokuqala zibonisa, kwaye ilungiselela ukungena yesibini (kokuba kuboniswe ucwangciselwe Epreli 2016).

Orange i Black Entsha ( "Orange - hit lonyaka") - omnye show ephucukileyo. Ngesakhiwo isixelela ntoni intombazana egama Payper Chepmen, owathi ngenxa ukuqondana lwaqhaqhazela emva kwezitshixo iinyanga eziyi-15. Ngoku intombazana akayi kuphela ukukuqhela bume entsha, kodwa ukuze asinde.

Netflix e Russia

Okwangoku, le nkonzo isebenza kuphela eUnited States, amanye amazwe e-Latin America naseYurophu. NgoMatshi kulo nyaka, "Netflix" wavula e-Australia nase-New Zealand. Xa ekwindla kwalo nyaka le nkonzo iza kusungula eJapan. Ngowe-2016 sihlelwe ukuze uqalise Netflix eRashiya, China, South Korea kunye namanye amazwe.